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Self-Promotion Is Frustrating!

buyWell, It’s the end of January and I feel as if I’ve been spinning my wheels in the self-promotion game. I thought the hardest part about writing a book was the actual writing of it. Then reality set in, and I realized after I wrote and polished it to gleaming perfection, I had to sell my opus to a publisher or publish it myself. The thought of self-publishing scared me because of the costs and time involved, but eventually, I realized it wasn’t that bad. I’ve published three books on my own–quite proud of that, but the bottom line is the same whether you have a publisher or do it yourself.

Once you sell the book, it comes back for editing. Whether you’re uploading it to Kindle or Createspace or sending it back to an editor, you’re making changes–sometimes minor, sometimes major. WOW! Can that be an eye opener. At times, as you struggle with all the suggested changes, you have to ask yourself if there was so much wrong with the book, why did they buy it in the first place? Eventually, everything gets fixed and edited, a cover is designed and a release date chosen. You proof your book, searching for the elusive typos, which you never completely eradicate, and then wait for release day.

Yay! You did it. You wrote a book. So why aren’t people clamoring to buy it? The answer is simple. They have hundreds of thousands to choose from. Why should they pick yours?

After two years as a bona fide author, I have 9 books out under my own name as well as a short story, and 2 books out as Misty Matthews, the pen name I use as a coauthor, and I don’t know how to promote myself to save my soul. I have all the necessary social media sites, I try to get on them each day, but I feel as if I’m flogging a dead horse. The same people are subjected to my posts every day, whether it’s the 1084 people on Twitter, the 1651 who follow me on Facebook , or the 2200 who’ve stopped by my wedpage this month, and I feel incredibly guilty for bombarding them this way. My apologies, people.

The other way I get my views and books out there is by hosting other bloggers and having them host me in return. Does this get my name out there? Does it generate sales? I don’t know, and I have no way of discovering the truth.

ebook The Captain's PromiseThis week, I tried something new. I took one of my self-published books and offered it free for 5 days. As of one o’clock this afternoon, 1288 people had downloaded my book. Do I expect all those people to read the book? No, not really, but I hope those who do will like it and maybe buy another one of my books. When will I know if this promotion succeeded? I don’t know, but I’m at my wit’s end. Promo is hard work. I don’t know how to go about it successfully. My solution’s going to be to keep writing and hope one of these days, I write the book that will grab everyone’s attention. Others have done it–so can I.

So, if you read this before midnight, January 30, 2015, go over to Amazon and pick up your free copy of The Captain’s Promise. If you miss the time frame, comment here, and I’ll see what I can do for you.



Finally retired after more than 30 years as a teacher! Now, I get to spend my time gardening, enjoying my grandchildren, and writing. I finally completed the number one item in my bucket list and Crimson Romance published my first novel, Fire Angel, in April 2013. Since then I have published 24 manuscripts to date and don't plan to quit writing for a long time yet.

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